Who Created YUNI?
YUNI is certainly a familiar name to those who love natural skincare products and embrace a mindful lifestyle. However, few people know that the founders behind this luxury brand are a husband-and-wife team of seasoned experts in the global beauty industry:
+ Emmanuel Rey: He has held senior executive roles at major cosmetics corporations, including General Manager of L’Oréal Paris Portugal and Senior Vice President and General Manager of Aveda North America.
+ Suzanne Dawson: She is one of the pioneering entrepreneurs in the natural cosmetics sector and has served as CMO of Murad and CEO of Ole Henriksen.
“Accidentally” founding the brand while searching for themselves
After two decades dedicated to high-end cosmetics corporations, Emmanuel and Suzanne took a break in 2012. The couple made the bold decision to put their careers on hold to travel the world, eventually settling in Greece—where they took an intensive course and became yoga instructors.
Surprisingly, this new journey unexpectedly paved the way once again, leading them back to the world of high-end skincare. The couple noticed that all the women in their yoga class wore high-end athletic wear, embodying a dynamic and mindful lifestyle. However, they realized there was a lack of a skincare brand tailored to this lifestyle—at that time, no brand fully met the needs for a healthy, sustainable, yet convenient lifestyle.
And that’s when Emmanuel and Suzanne decided to found YUNI—a premium skincare brand rooted in the philosophy of yoga, embodying the qualities sought by women who embrace a mindful lifestyle.
YUNI – Mindful Beauty for an Active Lifestyle
After a period of research and drawing on their combined experience of over two decades, Emmanuel and his wife officially founded YUNI in 2015 in Hermosa Beach, California.
Guided by the philosophy of “Mindful Beauty for an Active Lifestyle,” YUNI caters to consumers who, despite their busy schedules, prioritize health and seek comprehensive skincare. It is a fusion of nature and balance, reflected in the brand name itself.
Brand Positioning
Since its inception, YUNI has consistently focused on one goal: saving time, restoring health, and relieving stress. The brand offers natural body and skincare products that protect and nourish the skin in a short amount of time, giving users more time to pursue and do what they love, and to fully enjoy every moment of life.
In addition to its philosophy of mindfulness, what defines YUNI’s premium brand positioning lies in product quality and a multisensory experience. Every product the brand produces is naturally derived and vegan, making it not only safe for consumers’ health but also minimizing its impact on the environment.
When it comes to the multisensory experience, by combining high-quality natural ingredients, YUNI has successfully created unique and captivating scents. Each fragrance is a distinct adventure, awakening both the user’s sense of touch and sense of smell. Through the essences and scents in the products, YUNI nurtures both physical and mental well-being. After completing your journey of discovery with YUNI, you’ll experience absolute mental relaxation while your skin is gently and delicately nourished.
Driven by the philosophy of “Mindful Beauty for an Active Lifestyle,” Suzanne and Emmanuel have brought us YUNI—a natural skincare brand that fully meets the needs of active consumers. Amid the hustle and bustle of daily life, just a short moment each day is enough for YUNI to nourish your skin, so you can freely do what you love, pursue your passions, and fully enjoy a vibrant life.