Throughout its partnership with Vanity Group to supply amenities, L’OCCITANE has developed several highly sought-after collections, most notably the classic trio of Verbena, Aromachology, and Citrus Verbena. Each of these collections tells a story and features a unique scent that defines their distinctiveness and innovation. So, what makes this trio so “classic”? Let’s find out.
The Freshness of Verbena
Verbena is L’OCCITANE’s best-selling iconic collection. When you use Verbena, you’ll experience the fresh, tangy, yet invigorating scent that verbena offers. This aromatic herb is one of the most beloved in southern France, and the verbena used in the products is grown on the nutrient-rich, fertile soils of Provence.
All products in the Verbena collection feature a vegan formula and use 100% recycled materials for their plastic bottles. Currently, the collection includes the following products:
+ Shower gel: helps cleanse and deeply purify your skin.
+ Shampoo: Gently cleanses your hair while leaving it soft and smooth.
+ Conditioner: Keeps your hair shiny, soft, and tangle-free, while keeping it full of vitality.
+ Hand & Body Lotion: features a light, airy texture that nourishes the skin while making it softer and smoother.
+ Cleaning hand wash/ Soap: gently cleanses the skin, keeping your hands soft.
Aromachology – The Power of Essential Oils
Originating from and evolving through bottles of pure essential oils, it’s safe to say that for L’OCCITANE, essential oils are the special ingredient behind their unique formulas. It’s no surprise, then, that L’OCCITANE has dedicated an entire collection called Aromachology to herbal scents and essential oils, focusing on exploring and celebrating this strength.
The Aromachology product line is produced entirely in France, using vegan formulas and pure essential oils. The collection offers sustainable packaging solutions, such as a refillable 300ml dispenser bottle and a 1L eco-friendly refill pouch, helping to reduce plastic waste. Additionally, 100% of the plastic bottles are made from recycled plastic. Aromachology currently offers the following products:
- Revitalizing Shower Gel: Formulated with five essential oils—sweet orange, pine, rosemary, peppermint, and horsetail—that combine to create a refreshing, energizing, and invigorating scent designed to awaken all your senses.
- Intensive Repair Shampoo: Features five high-quality essential oils—angelica, lavender, geranium, ylang-ylang, and sweet orange. The formula also includes oat and sunflower extracts to leave hair clean, nourished, and healthy.
- Relaxing & Moisturizing Body Lotion: With a fresh, smooth texture enriched with grape seed oil, this lotion keeps your skin soft and supple. The formula also includes a blend of five essential oils—lavender, geranium, ylang-ylang, cedarwood, and sweet orange—to recreate a moment of relaxation, comfort, and tranquility.
- Intensive Repair Conditioner: Ingredients such as angelica, lavender, geranium, ylang-ylang, and sweet orange keep hair shiny, smooth, and radiant. Additionally, oat and sunflower extracts help nourish, strengthen, and protect the hair.
A Burst of Fruity Fragrance – Citrus Verbena
This collection is somewhat similar to Verbena, as both feature the refreshing and vibrant Provence horsetail. However, Citrus Verbena is further enhanced with the bright, invigorating notes characteristic of tart lemon. These two fragrance layers provide a soothing sensation, banishing everyday stress.
Citrus Verbena combines Provence horsetail extract with lemon, orange, and grapefruit essential oils, produced in France using a vegan formula. All products in the collection come in bottles made from 100% recycled plastic. Currently, this collection includes the following products:
- Shower gel: Gently cleanses the skin while leaving you feeling refreshed and full of vitality.
- Shampoo: Removes impurities from the hair, restoring softness and shine. The fruit extracts in Citrus Verbena also provide a refreshing sensation for the scalp.
- Conditioner: Detangles and smooths the hair, leaving it soft, shiny, and easier to style.
- Body Lotion: Hydrates your skin to keep it smooth.
After exploring the entire trio of L’OCCITANE’s classic amenity collection, have you found a product that suits you? If not, don’t worry—this long-standing French brand still has plenty of products waiting for you to discover.